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Wednesday, 8 January 2020

Summer Learning Journey Week 4 Day 4 Activity 1

DAY 4: ARTY DESIGNERS


Activity 1: Fashion forward [4 points]
Coco Chanel was a French fashion designer from the early 1900s. She was very influential because she designed clothes for women that were beautiful, but also comfortable and practical. Before Coco came along, European women wore corsets which pulled in their waists, and dresses that had lots of lace. Coco Chanel introduced a completely new style, influenced by men’s fashion - trousers (pants), monochrome (black and white) fabric, and looser tops.
Twenty Seven Names is a contemporary (current) New Zealand fashion label that is also influential. The founders of the company are two friends, Rachel Easting and Anjali Burnett. Rachel and Anjali met when they were at primary school. When they left school, Anjali studied fashion design and Rachel studied art, before they set up their own business designing and making clothing. Where possible they employ young women and they keep as much of their production (making) in New Zealand as possible.
For this activity, please read this article about where some famous New Zealand brands got their names from. Brand names are very important to companies as this is how they are known.
On your blog, tell us how Twenty Seven Names got their name. Looking at their clothing brand, tell us whether you think this is a good name for them, or if they should change it to something alse!
Why is the company called Twenty-Seven Names?
Because it is a homage to the list of 27 people who helped to get their label off the ground.
Why is the company called Moustache Milk and Cookie Bar?
It was chosen because it was quirky, memorable and playful with a subtle link to milk and cookies, Yang said.

1 comment:

  1. Lukas, did you know thatRachel Easting and Anjali Burnett met at primary school. After studying art and fashion respectively the pair began working on small scale projects before launching their brand 'twenty-seven names'. The label name is a homage to the list of 27 people who helped to get their label off the ground.

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